Archive for June, 2009
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 During a recession, you will likely find out who your good and loyal clients are. When times are tough, many people’s true colors show through that never reared their ugly heads when everything was peachy. These are what we would call “fair weather clients.” (more…)
Posted in Marketing Tips | No Comments »
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 Networking can be an overwhelming task, given the number of people you likely encounter in your everyday life alone. You can simplify things by narrowing down your target market. While, under the right circumstances virtually anyone might want to buy your product or service, there is likely an ideal candidate who would make a purchase without too much persuasion. Those folks make up your target market. (more…)
Posted in Marketing Tips | 1 Comment »
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 Over the years, we have realized that doing business is not all about profit. The operations of many businesses create environmental and social problems in the world. When people are blindly greedy and consider only their own wallets when making business decisions, we all suffer. Pollution, discrimination, deforestation, displacement… these are all sometimes effects of doing business for some companies. (more…)
Posted in Green Business | 1 Comment »
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 Stephen Colbert recently interviewed, Katty Kay, one of the authors of Womenomics: Write Your Own Rules for Success. (more…)
Posted in Women in Business | No Comments »
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 Promoting yourself and your business can take some work. Preparing for networking events in advance can help you feel more relaxed and ready to market yourself. You’ll show up calm, cool and collected. (more…)
Posted in Member Questions | No Comments »
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